Quantitative and qualitative research methods

Qualitative Research
Qualitative research(QR) is way to gain a deeper understanding of an event, organization or culture. Depend on the topic, QR can give you a broad understanding of events, data about human groups, and broad patterns behind events and people and it uses non-statistical methods 

Quantitative Research
Quantitative research is about collecting and analyzing data to explain phenomena. Information from a sample is used to make generalizations or predictions about a specififc topic .